MAFI Launches Microsite for Sustainable Agriculture Week in EXPO 2020 Dubai


MAFI Launches Microsite for Sustainable Agriculture Week in EXPO 2020 Dubai

KUALA LUMPUR, 10 November 2021 – The Ministry of Agriculture and Food Industries Malaysia (MAFI) announced the soft launch of its new microsite, today in conjunction with Sustainable Agriculture Week that will take place at the Malaysian Pavilion in EXPO 2020 Dubai, from 20th to 26th February 2022.

The microsite serves as a dedicated one-stop platform to showcase updates, news, programmes, list of exhibitors, companies, and services involved in Sustainable Agriculture on Week 21 of the expo with MAFI as the host.

“We have plenty of exciting offers that we would like to share with the world during Sustainable Agriculture Week. We are pleased with the fact that through the newly developed microsite, visitors would be able to access any information related to sustainable agriculture in Malaysia despite not being able to attend the expo physically. The microsite also serves as an important business engagement tool that connects visitors to companies and agencies that are involved in Sustainable Agriculture Week,” said Minister of Agriculture and Food Industries, YB Datuk Seri Dr. Ronald Kiandee during the soft launch of the microsite.

“With the microsite, we aim to inform, educate, and communicate with people globally to further drive sustainable agriculture. Thanks to the microsite, we expect to establish strong engagement and strategic partnerships throughout our participation at the expo,” he added.

Microsite visitors may find more about the exhibitors and participating companies of Sustainable Agriculture Week by browsing through the companies’ information, product brochures, and informative videos. The microsite showcases the focus areas of sustainability agriculture that will be highlighted during the expo, which includes biodiversity to wellness, smart urban farming and solutions, waste-to-wealth, and other areas. Visitors may also engage in business matching and keep abreast of programmes organised by MAFI throughout Week 21 at the expo, including product and cooking demonstrations, pocket talks, and networking cocktails. Visitors can expect regular updates on MAFI’s microsite, including the latest news, events, and MAFI-related programmes.

/ Press Release

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